About Us / Contact Us

Welcome to For Sale By Owner Inc. - Home of Canada's Original FSBO Company!

Our Senior Management Team

Rob Reay

Rob Reay

President / Founder

Bill Warren

Bill Warren

VP

Mylee Hendy

Mylee Hendy

VP - MLS® System Services

Robb Ginther

Robb Ginther

VP - Technology

Francine Mercier

Francine Mercier

Senior Web Developer

Jen Reay

Jen Reay

Assistant MLS® System Services

Sharan Mander

Sharan Mander

Assistant MLS® System Services

Darya Pfund

Darya Pfund

Broker of Record (West)

Sophie Giterman

Sophie Giterman

Broker of Record (East)

Thor

Thor

Works for Treats!


The ForSaleByowner.ca website is owned and operated by For Sale By Owner Inc., which was started in Edmonton, Alberta, in 1997 by Rob Reay, and a small group of computer enthusiasts.

Rob believed that the vast power of the Internet would eventually revolutionize the way that people bought and sold real estate in Canada, setting out to build the platform that would eventually become the single most cost-effective to buy or sell property in Canada.

Today, the website features hundreds of new up-to-date real estate listings every month from private sellers throughout Canada, many who are also using our flat fee REALTOR.ca posting services. For Sale By Owner Inc. is not a full-service real estate agency. We are the original & true For Sale By Owner company.

We ALSO list private sellers' properties on the MLS® System through a network of exclusive Canadian Real Estate Brokerages called Easy List Realty Ltd.

Our core business is putting sellers in the driver's seat during the entire sale of their home, avoiding commissions whenever possible. We are standing by!


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Headquarters

For Sale By Owner Inc.
Advanced Technology Centre
9650 20 Ave NW, Unit 126
Edmonton, AB  T6N 1G1

Advanced Technology Centre, Edmonton, AB

(Founded in Edmonton, AB - 1997)



Popular Contact Numbers

Phone Numbers (7 days/wk)

Main
10am - 8pm
Rob Reay
10am - 8pm
Bill Warren
10am - 8pm

MLS® System Admin (7 days/wk)

Mylee H.
10am - 8pm

Easy List Realty Brokerages (7 days/wk)

Western Canada
10am - 8pm
Eastern Canada
10am - 8pm


Other Locations

British Columbia
1321 Blanshard Street, Suite 301
Victoria, BC  V8W 0B6

Alberta
1816 Crowchild Trail NW, Suite 700
Calgary, AB  T2M 3Y7

Saskatchewan
2010 - 11th Avenue, 7th Floor
Regina, SK  S4P 0J3

Ontario
3080 Yonge St, Suite 6060
Toronto, ON  M4N 3N1

New Brunswick
11-80 Mapleton Rd, Suite #266
Moncton, NB  E1C 7W8

Newfoundland
48 A Merrymeeting Rd
Moncton, NB  E1C 7W8

Nova Scotia
104 Macaulays Lane
St John's, NL  A1C 2V8

Prince Edward Island
7 Babineau Ave, Unit 212
Charlottetown, PE  C1A 0C9

Here's Why Sellers & Buyers Trust ForSaleByOwner.ca

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"The team at FSBO was very helpful and professional. All aspects of the listing process on the website were clear and no problem to navigate through. I am very happy with the experience with For Sale By Owner and would definitely use this service again."


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"Thank you Mylee!!!! You were so supportive and knowledgeable throughout the process. Cannot express my gratitude enough!"


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"This house sold itself in 2 days with our own lawn sign and the listing on FSBO. We shared on Facebook as well."


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"A heartfelt thank you for your excellent service throughout my For Sale By Owner process. Even though I was new to the site and had lots of questions, you helped me navigate it all. You were always kind and helpful."


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"Great service! Great website! Definitely recommended. We saved thousands selling our home by ourselves."


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"We are very pleased selling our house through For Sale by Owner. Excellent at helping out with any questions and quick responses as well. Very happy with the entire process of selling our home."


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"Another successful sale at asking price with no conditions. FSBO staff were extra helpful in completing the documents required... even on Saturday of a long weekend! I will NEVER use any other vendor to facilitate the sale of house/property. I HIGHLY recommend the use of FSBO to save yourself tens of thousands of dollars and maintain control of the sale of your home."


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"This was so much easier and better than expected. We are now able to take the extra money that we saved and put it into our new home we are building. It's so nice to have this option so you can put the extra money from YOUR home into YOUR new home!!"


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"This is an excellent service. Would recommend to anyone!"


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"FSBO provides you with best support throughout the process of listing your home and were very helpful with any questions I had. Thank you so much very making this as easy as possible!!"


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"FSBO provided a fantastic and easy to use service that helped me to list and sell my condo within a matter of days. The access to MLS listings allowed me to receive multiple offers and ultimately sell for over list! I would recommend them to anyone looking to sell a property. Thank you so much!!"


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"Our experience with FSBO was very smooth. We did not use any signage, and chose to list on realtor.ca. We sold after 5 days on market. Easy Peasy. Highly recommend."


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"I can't say enough positive about my experience using FSBO. This service has been a pleasure and makes selling our home a breeze. Why pay so much when you can do this on your own. The advice and guidance you get is excellent."


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"FSBO was easy to use, Rob was very helpful and we saved a lot of MONEY!"


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"For Sale By Owner had three people looking at our property within three days of listing. Smooth and easy to use website with lots of help just a phone call away. Thank You."


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"So easy and very helpful staff to walk you through the entire process. Web pages were very easy to navigate as well. Thanks."


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"I've listed and sold four properties with ForSaleByOwner.ca. Mylee and the staff are incredibly helpful and are readily available when needed. They've walked me through the process every step of the way, although after selling four properties, I must say I've become pretty good at it. Having no realtors involved makes the process so much easier and hassle free. By not using realtors, I've..." (click to read full testimonial)


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"This was an economical and efficient way to sell our house. It took 5 days from it going live to receiving multiple offers. The staff were responsive and helpful with the forms and overall process. Thanks!"


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SAVINGS CALCULATOR

With FSBO, you ALWAYS SAVE AT LEAST HALF of the commission you would normally pay a full service agent.

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Savings Calculator

See what you can save when you sell through us.

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See what you can save when you sell through us.

SELLING PRICE & LOCATION

No Buyer Agent Involved

One Buyer Agent Involved

(Calculations are based on 6% on the first $100,000 and 3% on the balance)