Social Media Marketing

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What is a Boosted Facebook Post?

Facebook Boost Mobile Screenshot

Social media is becoming an increasingly powerful tool for marketing and reaching relevant audiences through boosting.

A "Boosted" Facebook post is a paid post on the Facebook platform, targeted to a specific audience in designated cities and towns throughout Canada. This type of post differs significantly from a regular Facebook post that anyone can create on their personal account or in a buy/sell group. A typical free post only reaches your immediate social network on the platform. Even those who "follow" you may only see a fraction of what you post each week.

With a paid boosted ad, you can set a budget to promote your property listing to people outside of your personal Facebook network. This allows your property to be seen by a much larger audience. Our boosted service targets your property to thousands of people who are actively engaged with real estate-related topics on Facebook. Through our official Facebook and Instagram business accounts, we create engaging promotional packages that include video posts featuring your property's best photos and specific marketing phrases.

Facebook’s boosting option is one of the fastest and simplest ways to get more eyes on your property quickly. Additional boosts can be added anytime during the property's sale period.


Boosting Options and Examples

We offer 2 levels of boosting exposure ($49.00 or $99.00).

View Facebook video posts of properties we've promoted with this service:

Key Benefits of Boosting a Facebook Post

  • Reach a Larger Audience: Boosting extends your post's reach beyond those who "follow" or are "friends" with you and beyond members of any buy/sell groups. Built-in targeting options help ensure you reach the right audience who are likely to be interested in your property.

  • Targeting Criteria: You can select up to three cities with the smaller package and up to six with the larger one and decide the duration of the boost (4 or 7 days). Shorter durations yield more concentrated daily views, while longer periods spread out engagement.

  • Precise Ad Placement: Once your property is posted and boosted, we ensure it is shown on the newsfeeds of users who are searching for homes or match the chosen cities. We use specific keywords like "real estate for sale" and "house for sale" to enhance visibility.

How it Works

After purchasing this service, our system will prompt you to select options such as audience settings, the number of days, and property highlights. Setup is streamlined and can be completed within 24 hours.

Boosting Program Details

Facebook Boost Stats

A boosted post will include a brief property description, the cover photo, and a link to your FSBO Inc. listing, allowing interested users to directly access your contact information.

Analytics: You'll receive performance data after your post completes, helping you understand what works and refine your marketing strategy.


Pricing Options:

  • $49.00 Package: Includes boosting in up to 3 locations.
  • $99.00 Package: Includes boosting in up to 6 locations. You can also choose to use your entire budget on a single location if desired.

Bottom Line: The more you spend, the more people your ad will reach.

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Please feel free to call us anytime on our toll-free number at 1-888-323-1998 ext. 101 if you have any questions about this service.


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